Picking Affiliate Offers That Suit You (So You Don’t Waste Your or Your Audience’s Time)

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Picking Affiliate Offers That Suit You (So You Don’t Waste Your or Your Audience’s Time)

by MyAffNEST

If you are a working mom managing kids, a job, and an ambitious side hustle all at once, then your time is precious.

And when you finally get a few hours free in the week to work on your affiliate business, the last thing you’d want to do is promote offers that don’t convert or that are completely out of sync with your ideology.

Let’s make it easier.

Here is a guide on how to pick affiliate programs that resonate with your audience, your mission, and your business objectives.

1. Ask Yourself: Would I Use This?

Although this is simple, it definitely needs emphasis.

Authenticity goes a long way in business.

Trust is fast becoming one of the most important metrics to follow.

For example, 81% of consumers say that they need to trust a brand before buying from them, according to Edelman.

So do not promote products you wouldn’t use yourself.

Only promote services and tools you have used, loved, and would buy again.

As an example, if you are using a digital planner to manage your business and personal life, guess what, it’s the solution that solves a problem, so go for it.

2. Understanding Your Audience’s Real Life Challenges

Your clientele isn’t seeking opulence.

They want comfort.

Prioritize their pain points which could be saving time, earning remotely, managing the household mayhem, or even learning some digital skills. LendingClub’s 2023 survey shows 62% of Americans are living paycheck to paycheck.

Therefore, most Americans would value low-cost business tools along with educational courses on budgeting far more than high-ticket luxury items.

Example: Consider audience segments like busy moms who are actively looking for side hustles.

Grocery subscriptions along with email marketing tools and even course platforms will be ideal for them.

3. Search for Recurring Commissions

Time being your most precious asset, ensure to work with programs that offer:

Monthly recurring payments;
High customer retention (Look for platforms with a 6+ month average user lifespan);
Tiered affiliate structures with upsells that truly benefit the client.

Fact: The foundation of passive income streams are recurring commissions. For months, even years, you can promote subscription-based CRMs, coaching platforms, or digital education memberships and profit long-term.

4. Assess the Customer Experience (What If Your Mom Were The One Clicking The Link?)

What if your mom, best friend, or sister registered using your affiliate link? How would that make you feel?

Check these boxes before directing traffic with your affiliation:

Landing page: Is it uncluttered, quick, easy to navigate, mobile-friendly, and truthful?
Product: Will customers get user value from it?
Brand reputation: Are they known for providing effective services with timely response rates and critical marketing practices?

A negative customer experience results in lost trust and in affiliate marketing, trust is your only currency.

5. Limit To 3-5 Core Offers

The goal is not to be the Amazon of affiliate marketing. Promoting affiliate products every other day brings down credibility. Focus on 3 to 5 affiliate programs that:

Cater to the most pressing pain points of the audience.
Align with your mission and personal values.
Ensure excellent customer service and retention.

Resist the urge to expand. Instead, offer comprehensive tutorials, product walkthroughs, genuine testimonials, and numerous supplementary materials that explain the value of the products to the consumers.

For example, if email marketing tools are the products being promoted, teach them the set up and pre-configurations.

Bonus Tip: Get Your Affiliate Hub Organized.

Not only will having an affiliate link listed at the bottom of each blog post fail to convert, it also looks unprofessional, so do not do this.

Build a basic resource page that provides an affiliate hub for your links that is simple to use.

Include:

A description for each resource provided to briefly explain it as well as justify its use.

Top tools used within your niche and give them custom buttons for easy access.

Professional Tip: Linktree and Leadpages are awesome tools, or build your own site and create a page called ‘Tools I Love’.

This Isn’t About Hype. It’s About Swag

Affiliates spend an unreasonable amount of time going after every commission imaginable simply because they want the money, but that is not the right way of branding yourself.

Well trusted marketers focus on building relationships.

Promoting real tools meant to help your audience, guarantees both brand and income loyalty.

Pros of Picking The Right Affiliate Offers:

Establish trust easily with the audience.
Earn passive income on a perpetual basis.
Minimize the risk of refunds and complaints.
Create content hassle-free.

Cons of Offering Poor Choices:

Loss In Reputation.
Become the target of unfounded scrutiny.
Removal of real value makes goods difficult to sell.

If there’s an issue deciding what to promote, start by asking yourself, what do you already do? From what skills can people actually benefit?

Provide aligned offers.

Give deep, slow, but powerful service.

If you need help mapping it all out, feel free to DM me.

I'll help you create a plan that suits your goals, respects your schedule, and delivers results.

About The Author

MyAffNEST

Building connections. Building your future, Building you.

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